![]() The book itself felt way too long and I ended up skimming it to get the gist of the actual methodology. I liked this book, but my biggest criticism is that it’s a simple and empowering idea laid out in a lengthy and more complicated format than it has to be. One of Fortune’s “10 New Gurus You Should Know,” Fogg lives in Northern California and Maui. ![]() You can join here: įor the fastest way to bring Tiny Habits into your life (no book purchase required!), go to this site and design new habits right now: He began offering his free 5-day Tiny Habits program in 2011. What you'll find in Tiny Habits is a combination of Fogg's academic research combined with his hands-on experience personally coaching over 40,000 people in the Tiny Habits method. His book Tiny Habits is a New York Times Bestseller, and the editors at Amazon also selected this as the #1 book of 2020 in "Leadership and Business." His favorite professional training is the "Behavior Design Boot Camp," which he teaches once a month. In addition to his research on human behavior, Fogg teaches industry innovators how to create successful products. ![]() ![]() ![]() BJ Fogg, PhD, is the founder and director of the Behavior Design Lab at Stanford University, where he has directed lab research for over 20 years. ![]()
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